Anta has a total of eight brands, they are: ANTA, ANTA Children, Fila (China), Spandi, Disant, Kolon, Xiao Xiao Ox and ANTA -NBA joint brand.
1. Anta.
Anta is a professional sports goods brand positioned for the public, focusing on providing the most cost-effective professional sports goods for the majority of ordinary consumers.
2. Anta Children.
Anta Children mainly makes healthy and comfortable products for children aged 3 to 14.
3. Fila (China).
Fila brand is a famous Italian premium sports and leisure brand.
In 2009, Anta acquired the Chinese trademark rights and operating business of Fila, an Italian brand.
4. Spandy.
In 2015, Anta acquired British brand Sprandi.
5. Desant.
In 2016, Anta established a joint venture with a subsidiary of Disant Japan and a subsidiary of ITOCHU Corporation to exclusively operate and engage in the design, sales and distribution of all categories of products bearing the “Descente” trademark in mainland China.
6. Kelon.
In 2017, Anta Sports announced the whole process of establishing a joint venture with Kolon Sport.
7, little laugh cow.
In 2017, Anta announced the acquisition of the famous children’s wear brand Xiao Xiao Niu 100% equity and related trademark ownership.
8. Anta -NBA joint brand.
In 2014, NBA China and Anta Sports Products Co., Ltd. announced that they formed a long-term partnership, and Anta officially became the official marketing partner and NBA licensee of NBA.
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