Subaru was founded in Japan in 1953 and started out making cars. It also has expertise in aircraft and various types of engines.
A manufacturer of various types of transport equipment.
Kenji Kita, the first president of Fuji Heavy Industries (FHI), had a completely unique view of the car issue. “If you are going to make a car, make a mature car,” he said. “Japanese cars should have Japanese names.”
At the time, Mr. Kita was eager to produce passenger cars, and he was passionate about everything related to the company’s first passenger car prototype (P-1) in 1954.
Mr. Kita conducted polls on the P-1 naming proposals, but none of them interested him.
Finally, Kita gave the car a beautiful Japanese name, Subaru, which he had in mind.
subaru is a cluster in the constellation Taurus. Six of its stars are visible to the naked eye, but the other 250 or so light blue stars are visible with a telescope.
In the West, the cluster is known as Pleiades;
In Japan, it’s called Subaru (” rule “or” gather “).
In Japan, it also has the name Mutsuraboshi (” six stars “), which appears more frequently in certain contexts, such as in ancient Japanese official documents such as Kojiki and Manyosyu, and in literary works such as Makura-no-soshi.
Apparently, this is one of those clusters that the Japanese have loved from time immemorial.
More interestingly, Fuji Heavy Industries was formed by a merger of six companies, so you can see what an evocative name Subaru is.
