Not long ago, Volkswagen released the 2017 Beetle, which costs about 300,000 yuan. Many people feel that the price is relatively high.
There are three main reasons. One is quality, one is tariff, and the other is brand.
Quality is an important reason for high prices.
The Beetle has a unique shape, and you can see the excellent workmanship in the seams between the panels.
Not long ago, Volkswagen released the 2017 Beetle at a price of about 300,000 yuan. Many people complained that the Beetle was relatively expensive. Why is the Beetle so expensive? There are three main reasons: quality, tariff and brand.
The first is quality, which is an important reason for high prices.
The Beetle has a unique shape, and you can see the excellent workmanship in the seams between the panels.
The Beetle is small but powerful, accelerates quickly, turns accurately, and recovers better with a manual transmission.
The second is the tariff. The Beetle is an imported car belonging to Germany. Because the parts need to be shipped from abroad, the price plus the tariff will be relatively high.
The third is branding.
The Beetle can be said to represent the characteristics of an era, with feelings.
We know that there were many Beetles or Beatles-like cars from the 50’s to 70’s. Many foreigners still keep all kinds of old cars. It is a kind of memory for them.
The Beetle, by far the best-selling single model, has the best engine and specs, dual airbags, a comfortable front seat and a backseat for short distances.
The Beetle is a classic for the masses, with its stylish personality, rich power and simple control.
When the new generation Beetle was introduced, it could be seen that the model still inherited the classic design of the predecessor, the image was still lovely and did not break the personality, and the optional configuration was also richer.
It all adds up to the Beetle.
The Beatles are loved by all kinds of people. Young people regard them as fashion, middle-aged people regard them as classics, and old people regard them as memories.
Even though the Beetle was more expensive, it still didn’t hurt its sales, and it was worth buying.
