Recently, Mouton Rothschild has released the 2018 wine label, and the paintings are partly designed by Chinese artist Xu Bing. This is the third year that Chateau Mouton Rothschild has designed by a Chinese artist. It is designed by Mouton Rothschild with the concept of Chinese calligraphy, which also draws on Xu Bing’s previous “Tianshu” series.
The 2014 vintage has a label painted by David Honey.
David Hockney is one of the most influential masters in international painting today and has been described as “the most famous living British painter”.
He has been friends with Baroness Philippine de Rothschild for many years.
After the death of Felix in 2014, Hockney painted the 2014 Mouton Rothschild label as a tribute to his friend and the legendary wine-owner.
1. History and Evolution Winery friends who do not know the chateau Mouton Rothschild may wonder why Hawkney painted Mouton Rothschild’s wine label.
Besides Hockney, has any other artist ever had this honor?
What’s the interesting story behind it?
Baron Philippe de Rothschild took over the winery in 1922 at the age of 20.
A poet and a man of action, Philippe made a series of momentous decisions during his long years at the helm of Mouton Rothschild (1922-1988), some of which revolutionized the world of wine. One of them was the close integration of the chateau with art.
Starting in 1945, the baron decided to invite a contemporary artist to draw a wine chart for Chateau Mouton Rothschild every year.
In 1962, Chateau Mouton Rothschild became a tourist attraction in Bordeaux with the establishment of a museum of Wine art.
In 1981, Philip’s only daughter, Baroness Philip Rothschild, launched a touring exhibition, “Rothschild Mouton Rothschild, Art and Wine Labels”, which showed the public original artworks used in the wine labels of first-class houses.
Today, the original works of these artists are kept in the Art and Labels Hall of the winery.
After the death of Baron Philippe in 1988, Baroness Phillipines de Rothschild took over the business and dedicated herself to further enhancing the relationship between Chateau Mouton Rothschild and the arts.
2. Appreciation of wine labels The wine labels of Chateau Mouton Rothschild bring together the works of many art masters in various periods.
So it’s not just the powder wine, but the artists will know something about Chateau Mouton Rothschild,
After all, the world-renowned painter or designer Pablo Picasso, Saador Dali, Georges Braque, Juan Miro, Andy Warhol
Warhol, Francis Bacon and Lucien Freud have all designed labels for his wine.
This has become one of the symbols of Chateau Mouton Rothschild, as well as a manifestation of its smart marketing.
It even includes works by Britain’s Prince Charles.
His 2004 wine label marks the 100th anniversary of the signing of the Treaty of Amity between Britain and France.
The last artist that Baroness de la Rothschild contacted before her death was Spanish painter Miquel Barcelo, whom she chose to paint the 2012 wine label for Mouton Rothschild.
Born in 1957, Barcelo had a solo exhibition at the Museum of Modern Art in Paris in 1996 and a watercolor exhibition at the Louvre in Paris in 2004.
The art world he created is a fusion of reality and fantasy, a world of rich colors.
Barcelo’s magnificent painting of the 2012 Chateau Mouton Rothschild brings back its ancient symbol, the ram.
Barcelo’s green and blue watercolor background, with two RAMS competing for strength with their front hooves, is a reminder of the balance and harmony of the wine.
2012 was a year of stark contrasts.
The winter was cold and dry, with average temperatures in February in particular the lowest in nearly 50 years.
April is cold and rainy.
The weather is moderate in May and June.
The timing of flowering and turning of the Cabernet Sauvignon in Chateau Mouton Rothschild coincides exactly with the average of all vintages since 1962.
Between July 20 and September 20, a drought set in, boosting the sugar and tannin concentrations in the grapes.
The dry season continues in August and September, and the winery harvests from October 1 to 15.
The year 2012 is also one that will go down in history as the first fruits of Chateau Mouton Rothschild’s new winemaking workshop after three years of renovation.
This 2012 wine is delicate and rich, with black fruit like blackcurrant and crushed mulberry, and a complex bouquet like box and spice after a little exposure to air.
The wine is full and fleshy, with ripe tannins and a long finish.
The quality of a first class winery is accompanied by a collectable wine label, which can definitely bring satisfaction to collectors who pursue quality.
Now that Chateau Mouton Rothschild has unveiled its 2018 label, there’s no telling what the 2019 label will look like.
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